British company unveils royal baby breast milk ice cream
British company, The Licktators is celebrating the arrival of William and Kate's second royal baby by selling breast milk ice cream with the duchess's face on the carton. (Facebook.com/TheLicktators)
A British company is celebrating the imminent arrival of William and Kate's second royal baby by selling breast milk ice cream with the duchess's face on the carton.
The Licktators teamed up with breastfeeding advocate Victoria Hiley to create Royal Baby Gaga ice cream, which combines donated breast milk with Madagascan Vanilla.
"We thought the birth of a royal baby was a great time to whip up support for mums and say that when it comes to ice cream this summer, breast is best," Hiley said.
The company launched a similar product, Baby Gaga Ice Cream, in 2011. That brand prompted singer Lady Gaga to threaten a lawsuit and the Westminster Council to seize the product and conduct safety tests.
Each 500-ml tub — they come in pink or blue — costs $36.87.
The Licktators say they will donate profits from the ice cream to a breastfeeding charity, but didn't immediately respond to inquiries as to which one.